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ARA                                           LITUMA 

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Architect. UX Strategist. Systems Thinker. Bridging the gap between physical and digital design. I leverage Architecture, AI, and Product Strategy to build high-performance ecosystems that empower users and scale businesses.

STRATEGY & IMPACT 

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Bridging sience & support : Digital Evolution.

NON-PROFIT 

WEB DESIGN

STRATEGIC RFD

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FOXP1 International Organization 

LUMINA SKIN

Democratizing Skin Health via Ethical AI & Smart Retail

Designing safety nets for AI-driven healthcare.

DERMAWARE

Scaling a Health-Tech Ecosystem through Strategic Partnerships & AI.

Social impact initiative facing dermatological crisis in Peru.

SOCIAL IMPACT

EDUCATION

LITO INVERSIONES

360°

Rebranding: Form Factory to Strategic Partner.

REBRANDING 

WEB DESIGN

B2 STRATEGY

PRODUCT DESIGN 

MOBILE APP

AI

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Pink Poppy Flowers

+ 35% AOV trough Architectural Information Desing.

Integrating RFID & Bio Materials into Luxury

100%

0%

Traceability

Waste

WEARABLE TECH

GOLDEN HORIZON: CONNECT GARMETS

Faster assembly

Increase user engagement.

90%

Higher AOV

Improved customer satisfaction

35%

SPOONABLELAB

SUSTAINABILITY

MATERIAL INNOVATION

UX STRATEGY 

DATA ANALYSIS

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SPATIAL EXPERIENCE (ARCHITECTURE ROOTS)

WHAT I BELIEVE IN 

Research, engineers, marketing, strategy, executives, and analysts—I try to speak all their languages. My goal is to act as the bridge that translates complex internal logic into an experience that is clear and simple for the customer.

COLLABORATING

I love coming up with ideas and, more importantly, connecting the dots between different areas. I believe the best solutions come from looking at a problem through multiple lenses, from architecture to digital systems.

CREATIVITY
LEARNING

I’m a lifelong student, constantly evolving from architecture to UX and beyond. The design world never stops moving, and I do my best to keep up with the tools and trends that make the most impact.

It is such an exciting time to be a designer in tech. I take stock of the projects at hand and leverage the most up-to-date technologies to build things that didn't seem possible yesterday.

INNOVATION
SCALE

I thrive on the challenge of impacting millions of users. Whether it’s a global foundation or a scaling startup, I love the complexity of designing for a global business scale.

This is the one thing I can’t exactly put on my formal resume, but it’s the most important. I design to create moments of ease and cleverness that genuinely help people.

SMILE
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